Reading Notes | 20-word precise copywriting, learn "a piece of paper work" with TOYOTA®, and use the three major forms to complete the strongest work revolution.
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Do you also have the following troubles:
1. Specially learned new job skills that don't come in handy.
2. Everything you learn is "consumption-based learning" that is motivated by interest, and there is no "investment-based learning" that can be used in work.
3. I bought a book on a whim and wanted to study, but I forgot all about it after reading it .
.png "Reading Notes | 20-word precise copywriting, learn \"a piece of paper work\" with TOYOTA, and use the three major forms to complete the strongest work revolution.")
The book I want to share today is:
Through the spirit of framing, keywords, and circles, the work technique of "one sheet of paper" is designed , and deep and clear thinking can be formed with simple steps. This reference book is different from other reading notes and tables, and it is not too complicated. theory.
Because the author believes that " knowledge without action will eventually degenerate into consumer learning", but it will be ineffective. Learning anything must have a clear goal, and the key to investment learning is to clarify the purpose of learning.
Who is the author?
Chairman of "1 Sheet Frame Works" WORKS Co., Ltd. (1 Sheet Frame Works).
After graduating from university, he worked in the overseas business department of Toyota Motor Corporation, and then was sent to the United States. In the sixth year, he took over the management of global corporate websites. After leaving TOYOTA, he transferred to GLOBIS, and then left to start his own business. Currently, he holds a number of corporate training, speeches and consulting activities under the theme of "Business Communication".
Free Download Format Sheet
In order to allow readers to complete the form within the time limit, the author provides the three major forms mentioned in the book for free, and the blank form can be downloaded for free as long as you scan the QR code.
1. Scan the QR code on the book
2. After decoding, open the webpage
3. Download the format sheet
This QR code APP has a historical record function, which will save the decoding record. If you want to download the blank form later, you don't need to scan the QR code again, which is very convenient!
Three advantages of this book
1. Teach you how to condense new knowledge with twenty words.
2. Teach you how to use three key points to explain to people what you have learned succinctly.
3. Establish a good relationship and become the popular king among colleagues and customers.
1. Why do you forget what you have learned?
Why do we always forget after learning?
The author spent years searching for the answer, and finally sorted out three reasons:
1. The learning concept of walking clock
2. No integration
3. Failure to simplify and summarize the learning content
.png "consumer learning")
In this era of information explosion, no matter what you want to learn, you can find relevant teaching materials and teaching videos as long as you search on the Internet. In this environment, learning is as simple as drinking water, which reduces the value of learning itself and leads to learning. become a readily available consumer behavior.
Learning has become a kind of consumption, and forgetting what you have learned seems to be a matter of course. To improve this situation, it is necessary to change consumption-based learning into investment-based learning.
The key to the establishment of investment-based learning is to clarify the purpose of learning, to have a clear purpose, rather than passively satisfying desires.
2. Three ways to learn not to forget
1. Clarify the purpose of learning
2. Think and organize
3. Simplify the expression (condense the learning content within 20 words)
The author mentioned in the book that he was not good at condensing content in the past. Until he entered Toyota, he needed to do hundreds of "paper-one-type documents" every day to improve his ability to compile from the basics.
TOYOTA® three non-restrictive principles
1. No more than one sheet of paper
2. Do not exceed the frame
3. Stay on topic
TOYOTA® companies are accustomed to condensing all documents into one piece of paper, whether it is a plan, a ruling, a purchase requisition, a discussion record, etc., will be condensed into one A4 or A3 paper.
As you make more and more materials, these quantities will improve the quality of your compilation ability. As long as you follow the three restrictions of one sheet of paper, frame and subject when making documents, you will be able to practice your compilation ability.
3. 20-word condensed table
Prepare tools:
1. Prepare three pens, green, blue and red.
2. A piece of A4 paper.
3. A book to read.
▲ Scan the QR code to download the format table
1. Clarify the purpose
Please think about the purpose of reading this book first. The " P " on the execution sheet refers to " Purpose ", which is the purpose of reading.
After clarifying the purpose, the information irrelevant to the purpose can be removed. The red pen is used to emphasize the importance of the purpose. When reading, please glance at the P column on the execution form from time to time, so as not to forget the purpose when reading.
2. Find out keywords
The purpose of writing out keywords is to collect information and resources to help us condense them into twenty words.
It is recommended that you set the time to 10 minutes when performing this step. Since you have read it once, you can roughly grasp which page the keywords are on. information.
3. Use a red pen to circle the classification
After writing the keywords, it is time to enter the final compilation, and take out the red pen again to summarize the ideas.
1. Circle words that have the same meaning.
4. Ways to produce better quality
Productivity is the ability to speak to others.
Have you ever found that those elites who are like a duck to water in the workplace are basically good at explaining, and can explain what they have learned to others in a simple and clear way?
The author mentioned that when he was working at TOYOTA, he met an excellent supervisor with excellent output ability, that is to say, he was very good at explaining that even if the business that the supervisor was not in charge of, without prior preparation, he could The context clearly reports progress to the boss.
At that time, the supervisor said to the author, "I understand it with the mentality that when someone asks me, what I have to say can only be understood by him." This passage has been unforgettable and used by the author for a lifetime.
Most people define understanding as just what they understand, and the work concept of building output is the combination of input and output, and output is the act of organizing thinking into something that can be explained to people .
To speed up the understanding, you can use the WWH collation method
WWH Collation = What? Why? How? All content is categorized with three interrogative sentences.
● Project outline, meeting results, problem points, current situation = What?
● Planning background, purpose of business trip, reason analysis = Why?
● Budget, manufacturer, planned itinerary, future countermeasures, countermeasure filing = How?
When you want to understand things thoroughly, get used to clarifying What? Why? How? these three question words.
No matter how biased the other person's way of understanding is, you can say that he understands, and then you will have a positive impression of not being biased and speaking clearly and clearly.
If you think it is too difficult to condense 20 words, it is difficult for people to understand, you can try the 3Q output learning method, where Q refers to "Question", which means question.
The focus of 3Q learning method is 1P? (In one sentence?)
The three questions nearby, Q1, Q3, and Q3 are What? Why? How?
Take "enrollment courses" as an example
● Why should I sign up for the course? = Why?
● What did you learn? = What?
● How will it be used in the future = How?
Please listen carefully during class. As long as the teacher mentions keywords related to the purpose, they will immediately write them into the "Keywords" area of the execution sheet.
It should be noted that it is not a keyword that the teacher particularly emphasizes, but a keyword that helps to achieve the purpose .
After the class, please continue to write the 20-word condensed sheet, and keep the number of words within 20 words. After writing 1P, then answer Q2 (what did you learn) and Q3 (how to use it in the future). Please ask for the time. Control is completed within 10 minutes.
key note
📌When
people encounter an emergency, they all follow their habit.
people encounter an emergency, they all follow their habit.
📌Change
consumption-based learning into investment-based learning. In order to achieve our goals, we must actively learn rather than passively satisfy desires.
📌True
understanding is being able to speak to others.
understanding is being able to speak to others.
📌As
long as human beings have questions, they will continue to find answers.
long as human beings have questions, they will continue to find answers.
📌
It is inevitable to make mistakes in an unfamiliar environment, change your mentality and start again.
It is inevitable to make mistakes in an unfamiliar environment, change your mentality and start again.
Epilogue
I think this book is more suitable to describe it as "goal-oriented and efficient learning method". At first, I thought it was a book " teaching you how to write good copywriting". , and then study, and finally summarize the essential conclusions on a piece of paper.
If you want to improve workplace performance and expression skills, as well as improve the efficiency of learning, then this book will be very suitable for you to study. Through the three tables in the book, you can make your expression more precise and remove the essentials.
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